Tag Archives: Business Development & Strategy

Try A Social Media Marketing Blog For The Best Impact

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When it comes to social media marketing (blogs, Twitter, Facebook, LinkedIn and others), you would like to be on the cutting edge of technology. Consumers can instantly know whenever they come across a website developed in the 1980s, and it is no different whenever it comes to ones social media marketing. Not only can the design state a ton about your company, but your information needs to be geared towards a social platform in order to be powerful. Continue Reading →

A Few Observations Pertaining To A Mobile Website

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Mobile communications having followed shortly on the heels of the internet, an age of exceptional technology and customizable internet experiences, is now and industry leader. The mobile phone now carrying a sophistication to rival its big brother, the desktop PC, it can only get better than this. The future of a mobile website look bright. Continue Reading →

Strategic Planning Is Critical For Any Company

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Strategic planning is an company’s process of defining its strategy, or direction, and making decisions regarding how its resources are used to implement this strategy. This includes its capital, both financial and human. Some well known business analysis techniques that can be used in strategic planning include: SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats ) and PEST analysis (Political, Economic, Social, and Technological analysis) or STEER analysis involving Socio-cultural, Technological, Economic, Ecological, and Regulatory factors and EPISTELS (Environment, Political, Informatic, Social, Technological, Economic, Legal and Spiritual) Strategic planning is the formal consideration of an company’s future course. All strategic planning deals with at least one of the three following key questions: Continue Reading →

Using Brand Marketing Research To Make Improvements To Business Tactics

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A company’s brand is an incredibly valuable asset that’s ideally helpful to produce positive associations with the corporation and its products. Statistics have indicated that this kind of brand equity brings about greater fiscal results and customer loyalty. However, to help leverage these types of business opportunities, a large amount of brand marketing research will be demanded. Continue Reading →

Key Points In Retail Marketing That Will Help You

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Experienced business people know that it takes a great deal to create a small business which will stand the test of time. Things like product quality, location, customer loyalty, customer service, and industry knowledge play vital roles in the business. But so does something else. Without a good retail marketing plan, the business will die shortly after the businesses first opens its doors. No business owner can afford to forget about marketing, it should be something they think about all the time. Continue Reading →

A Quick Look At Retail Marketing

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When it comes to Retail Marketing, utilizing the available types of discounting are priority. Every business wants customer loyalty and there are ways to assure this. By making use of Loyalty cards, customers have an added incentive which will keep them coming back as repeat customers. These cards go by different names, depending on the area of the world in which the customer lives. Continue Reading →

Corporate Identity Requires Great Branding

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Whether launching a new business, product or service or revitalizing an existing one, branding and identity has to be an intrinsic part of your business plan. An investment in branding and corporate identity contributes to better customer recognition, more sales and increased profitability for companies. Use of effective identity and branding strategy can be a powerful enduring marketing tool both for small and large companies. They are essential in standing out in an increasingly crowded and competitive market. Proper implementation and deployment of these can powerfully impact the strategic advantage of a company. A dynamic brand that is flexible enough to display products and services in different applications delivers a strong brand identity capable of serving as the backbone of successful marketing campaigns. A branding consultant who understands your business objectives and identifies your strategic target markets is one able to deliver a powerful corporate identity Leeds brand for your business. The branding corporate identity Leeds business is a invaluable service for the discerning customer. Continue Reading →

Gold Worth Less Than A Great Web Design

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A good web designer or digital agency is worth more than a team of sales people reports the British independent international council for web design in leeds. Lord Meitner the governments lead project manager for web development and design and who heads up the world standards commissions on internet policy was recently quoted in the national press that if a company fails to take action against bad web design then the internet as we know it will cease to exist. Continue Reading →