Category Archives: Business Posts

Strategic Planning Is Critical For Any Company

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Strategic planning is an company’s process of defining its strategy, or direction, and making decisions regarding how its resources are used to implement this strategy. This includes its capital, both financial and human. Some well known business analysis techniques that can be used in strategic planning include: SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats ) and PEST analysis (Political, Economic, Social, and Technological analysis) or STEER analysis involving Socio-cultural, Technological, Economic, Ecological, and Regulatory factors and EPISTELS (Environment, Political, Informatic, Social, Technological, Economic, Legal and Spiritual) Strategic planning is the formal consideration of an company’s future course. All strategic planning deals with at least one of the three following key questions: Continue Reading →

Using Brand Marketing Research To Make Improvements To Business Tactics

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A company’s brand is an incredibly valuable asset that’s ideally helpful to produce positive associations with the corporation and its products. Statistics have indicated that this kind of brand equity brings about greater fiscal results and customer loyalty. However, to help leverage these types of business opportunities, a large amount of brand marketing research will be demanded. Continue Reading →

Key Points In Retail Marketing That Will Help You

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Experienced business people know that it takes a great deal to create a small business which will stand the test of time. Things like product quality, location, customer loyalty, customer service, and industry knowledge play vital roles in the business. But so does something else. Without a good retail marketing plan, the business will die shortly after the businesses first opens its doors. No business owner can afford to forget about marketing, it should be something they think about all the time. Continue Reading →

A Quick Look At Retail Marketing

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When it comes to Retail Marketing, utilizing the available types of discounting are priority. Every business wants customer loyalty and there are ways to assure this. By making use of Loyalty cards, customers have an added incentive which will keep them coming back as repeat customers. These cards go by different names, depending on the area of the world in which the customer lives. Continue Reading →

Corporate Identity Requires Great Branding

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Whether launching a new business, product or service or revitalizing an existing one, branding and identity has to be an intrinsic part of your business plan. An investment in branding and corporate identity contributes to better customer recognition, more sales and increased profitability for companies. Use of effective identity and branding strategy can be a powerful enduring marketing tool both for small and large companies. They are essential in standing out in an increasingly crowded and competitive market. Proper implementation and deployment of these can powerfully impact the strategic advantage of a company. A dynamic brand that is flexible enough to display products and services in different applications delivers a strong brand identity capable of serving as the backbone of successful marketing campaigns. A branding consultant who understands your business objectives and identifies your strategic target markets is one able to deliver a powerful corporate identity Leeds brand for your business. The branding corporate identity Leeds business is a invaluable service for the discerning customer. Continue Reading →

Gold Worth Less Than A Great Web Design

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A good web designer or digital agency is worth more than a team of sales people reports the British independent international council for web design in leeds. Lord Meitner the governments lead project manager for web development and design and who heads up the world standards commissions on internet policy was recently quoted in the national press that if a company fails to take action against bad web design then the internet as we know it will cease to exist. Continue Reading →

Learn Swing Trading Startegies For Better Earning

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What is swing trading and how it works, is the main question for all traders in swing trading business. Just think about swing trading as the big swing which moves or rotates back and forth in between 2 different positions. The positions commonly hold on for longer time than some minutes or even hours as it is done in the day trading. Of course it is shorter than weeks and months which are vernacularly found in the long term trading systems. Continue Reading →

Items To Consider When Investing In An IPO: Reducing The Risks

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IPOs or Initial Public Offers are means by which a company can raise debt free capital through sharing the ownership and profits. There have been many companies opting for the IPO route over the last two decades. There have also been many big success stories with people making decent profits through these investment tools. However, there are always some items to consider when investing in an IPO that can reduce the risk in this. Continue Reading →